Waycraft

Build your digital presence

Websites and applications designed for culture and hospitality. From design to launch.

Laptop screen held up, ready to display a design mockup

Our services

A template costs less upfront, but locks you into its structure. Custom-built starts from your business — not the other way around — and stays yours: no subscription to a proprietary platform, no rebuild if you switch tools.

Not a big agency, not a generic no-code tool: a single point of contact who codes your project themselves.

Whether you run a neighbourhood bar, an art gallery, a gym or a boutique hotel, your website should reflect what makes you different, not a generic template. Prices start at €900 for a landing page; more complex projects (web or mobile applications) are quoted based on their scope, defined during a free initial call.

Landing Page

Single pageResponsiveBasic SEO

From €900

Landing Page

  • Custom responsive design
  • Basic technical SEO
  • Contact form
  • Hosting & deployment included

3 to 5 days

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Essential Website

3-5 pagesCustom designAnalytics

From €2,250

Essential Website

  • 3 to 5 custom pages
  • Google Analytics setup
  • Contact form
  • SEO optimization

3 to 4 weeks

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Premium Website

6-10 pagesBookingAdvanced SEO

From €3,600

Premium Website

  • 6 to 10 custom pages
  • Online booking system
  • Advanced SEO (structure, linking)
  • Analytics & conversion tracking

4 to 6 weeks

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Web Application

DashboardAuthAPIDatabase

Exact price quoted based on your project's complexity

Web Application

  • Secure authentication
  • Custom database
  • API integrations
  • Admin dashboard

6 to 10 weeks

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Mobile Application (PWA)

Mobile-firstNotificationsOffline

Exact price quoted based on your project's complexity

Mobile Application (PWA)

  • Mobile-first interface
  • Push notifications
  • Offline mode
  • Installable like a native app

8 to 12 weeks

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What a well-designed website makes possible

Three scenarios to picture what a custom website can change day to day.

Illustrative scenarios built from typical situations in the sector. The situations, quotes and figures are examples, not results measured at clients.

Elegant restaurant dining room with set tables
Illustrative scenario
8 weeks€12k
Bistro 45 covers, Toulouse — 2 partners + 4 staff

Before

Reservations by notebook/Instagram → 15% no-shows, 0 birthday follow-ups, unreadable PDF menu on mobile, 8h/week maintaining broken Wix site

8h/week admin 12k€/year no-shows + ineffective site Sunday evenings worked, looming burnout

The turning point

“"We missed a full Saturday because we didn't see the 6 Instagram story reservations."”

After

Next.js site + integrated booking + dynamic menu + events calendar + automated birthday & Google review follow-ups

Next.jsSupabaseGuestonline/Billetweb Day-before SMS reminder → -85% no-shows Birthday + review follow-up → 47 reviews in 3 months

-85%

No-shows

+23%

Covers/week

6h/week

Time saved

+47

Google reviews

Art gallery with works displayed on the walls
Illustrative scenario
8 weeks€10k
Gallery 120m² + café + ceramic workshops — 1 owner + 2 artisans

Before

Static portfolio site → 0 online sales, workshop signups by email/phone (double entry), no email capture, stock managed in notebook

5h/week double entry Missed sales (closed 10pm/weekends) Fear of missing clients, opaque inventory

The turning point

“"A client wanted to buy a piece at 10pm on a Sunday. I lost her."”

After

Light e-commerce (artworks + workshops) + Stripe payments + Airtable CRM + cart abandonment & workshop welcome automations

Next.jsSupabaseStripe Cart abandonment → email + SMS recovery New workshop signup → 3-email welcome sequence

18 (0 before)

Web sales

€4.2k

Pure web revenue

Full 3 weeks

Workshops

340

Emails collected

Theatre with lit stage and red velvet seats
Illustrative scenario
6 weeks€15k
Theatre 180 seats, 25 dates/season — 1 tech + 1 admin + volunteers

Before

External ticketing (8% commission) + slow WP site → no attendee data, manual follow-ups, 30% empty house on niche shows, 0 post-show relationship

10h/week ticketing admin €2.4k/year commissions + empty seats Unknown who fills the house, no retention

The turning point

“"We paid €2,400 in commissions for a season without even knowing who attended."”

After

Integrated Stripe ticketing (0% commission) + CRM + segmentation + automated J-7 reminder, post-show review + loyalty

Next.jsSupabaseStripe J-7 reminder for slow-selling shows Post-show → Google review + next program

€0 (saved €2.4k)

Commissions

+41%

Occupancy rate

1,200 qualified

Audience base

28% (vs <5%)

Re-purchase 60d

Talk about my project

Options

PocketBase & Backups

A self-hosted backend, no dependency on Firebase or another proprietary vendor. Your data stays with you, on your own server.

Setup
€600 — 1,200
Monthly backup
€50 — 100/month

Brand identity

Integration of an existing brand identity, or full creation if you're starting from scratch.

Existing identity integration
Included
Full creation
€900 — 1,800

How it works

Discovery call

We discuss your project, needs and constraints. Free.

Proposal

Detailed quote within 48h, with timeline and deliverables.

Build

Iterative development with regular check-ins.

Launch

Go-live, training, and the start of maintenance.

Frequently asked questions

Ready to build?

Request a free quote